Inside CDCR Video, Rehabilitation

49ers bring NFL’s Inspire Change initiative to San Quentin

Inspire Change initiative with San Francisco 49ers walking through San Quentin Rehabilitation Center. The image shows three 49ers representatives walking along a covered path while incarcerated people can be seen behind them.
San Francisco 49ers representatives visited San Quentin as part of the NFL Inspire Change initiative.

The San Francisco 49ers visited San Quentin as part of the NFL’s Inspire Change initiative to promote social justice and criminal justice reform.

During their Oct. 15 visit, current players and alumni hosted a discussion with incarcerated men in the chapel about resilience, redemption, and second chances. The conversation was led by team Chaplain Pastor Earl Smith.

“Everybody is human, and you get to see that (with these visits).”

Nick Bosa, 49ers defensive end

Watch the video (story continues below):

“Hearing their stories and what they want to do, we are trying to connect from the outside world. What they are doing in here, with all of the great programs they have, and making sure that we are staying good on those offerings, so we can make the world a better place,” said Spencer Burford, guard for San Francisco 49ers.

“My favorite part was some of the conversations that I had with certain guys, hearing how they ended up here, what they have learned and been through since they have been here,” said Nick Bosa, defensive end for the 49ers. “Seeing them with their families and seeing the dynamic of how you might end up in a certain spot in life, but everybody is human, and you get to see that.”

Following the discussion, players toured the prison and learned about the K-9 program offered to incarcerated people.

“It’s great camaraderie for everyone when they come in because they are your sport idols. You look up to them. It’s great they can interact with the incarcerated because they watch them on TV but seeing them up close and personal is on another level,” said yard officer Nicole Porras.

Incarcerated individuals expressed their gratitude during the meet and greet.

“Being in a setting like this really makes me feel like a human being. It takes away from all the negativity that surrounds us. It’s just a blessing,” said Ronald, an incarcerated person.

Lastly, they visited with children and their incarcerated fathers to talk, eat and distribute gifts to them and their families.

“To be able to experience this with my niece and her being a 49er fan is amazing, it really is. I am happy to be a part of it,” said Jorge, another incarcerated person.

“To be honest it feels magical, and like a miracle that I get to be here with my uncle. I am really happy I am here today, and I wouldn’t change anything for this,” said Jorge’s niece.

“For the kids, I would say your circumstances don’t end up being your reality. Anything is possible. If you got a dream, dream big and go with the dream. Believe in it,” said Burford.

Attendees included 49ers ownership Jenna and Mara York, and the following 49ers players:

  • Nicholas Bosa
  • Dre GreenLaw
  • Spencer Burford
  • Donald Strickland
  • Bryant Young

Learn more about NFL’s Inspire Change initiative on their website.

Video by Chris Medina, director, TV Communications Center (specialist)
Story by Ashton Harris, information officer
Office of Public and Employee Communications

49ers visit San Quentin in photos

Read more rehabilitation stories.

Follow CDCR on YouTubeFacebookX (formerly Twitter). Listen to the CDCR Unlocked podcast.

Related content

An incarcerated person works on a bike at Folsom State Prison.

Watch: Folsom bike program changes lives

Bicycles are changing lives inside and outside the walls of Folsom State Prison thanks to the bike program. “They bring…

A correctional officer shakes hands with an incarcerated student who received his forestry degree from Lake Tahoe Community College's Rising Scholars Program.

In historic first, 8 incarcerated students earn forestry degrees

For the first time in the state, eight incarcerated students have earned associate of science degrees in forestry, marking the…

A wolf looks out over a group of women from a reentry program.

Women in reentry program learn life lessons from wolves

Two dozen women in a reentry program recently completed a transformative 12-week journey, culminating in a profound day of connecting…

An incarcerated basketball player throws the ball during a tournament at California Institution for Men, or CIM, in Chino

Rebound: CIM basketball tournament inspires recovery

California Institution for Men (CIM) at Chino recently held an interfacility basketball tournament, demonstrating rehabilitation through sports. “The groups that…

Group of people at From Bars to Beats music rehabilitation event at Valley State Prison in Chowchilla.

Valley State Prison hosts Rebirth of Sound music event

Valley State Prison in Chowchilla recently hosted an innovative music-based rehabilitation event from Rebirth of Sound. The event, dubbed From…

Staff work the barbecue grill during Father's Day visiting 2026 at CIW in Corona, California.

Staff, volunteers make 2026 Father’s Day visiting special

Across California, Father’s Day 2026 visiting was made special thanks to CDCR staff, volunteers and members of the incarcerated family…